Vision

McFam University’s vision is:

To become a globally-recognized institution of higher learning through outstanding scholarship and research programs designed to solve problems facing mankind

It seeks to re-shape education by providing a model of lifelong learning, including open access to short courses, executive development programs, and certificate  courses.

McFam University’s vision clearly underscores the following themes for positioning it globally. 

1. Internationalization

To raise the profile of McFam’s educational programs and research contribution through international recognition and establish fruitful partnerships with eminent universities and professional organizations.

• Learner-Centricity

To create lifelong learning opportunities for professionals and academics who prepare to lead a productive and fulfilling life.

• Research Orientation

To grow McFam’s international research profile as well as its inter-disciplinary research capacity.

• Community Service 

To forge mutually beneficial and engaging partnership with business community and society at large.

• Innovation and Creativity

To continue promoting innovative thinking and creativity in all of McFam’s academic and professional practices to deliver breakthrough results and sustainable outcomes.

Mission

The vision guides its core mission:

To create the opportunity for everyone to transform their lives through lifelong learning in a technology-enhanced learning environment

The mission will be achieved by:

• Building a diversified portfolio of programs that reflects McFam’s lifelong learning model and knowledge dissemination approach;
• Building a distinctive academic excellence through comprehensive quality framework that serves as a mechanism for programs’ improvement and sustainability;
• Capitalizing on smart Learning as a key enabler and differentiator in transforming education;
• Building McFam’s   international research capability to support the development and prosperity of economies, and
• Building and nurturing mutually beneficial partnerships that support McFam’s mission to provide lifelong learning opportunities and experiences to individuals and organizations in all parts of the world.

Guiding Values

McFam’s core values represent the basic tenets of its culture and shared beliefs. McFam’s guiding values are as follows.

• Quality & Excellence: McFam is committed to delivering its mission through its dedication to quality in all its programs and services while embracing a culture of excellence that fosters teamwork and good governance.
• Credibility & International Recognition: McFam is dedicated to serving its students and other stakeholders by building its credibility and recognition on a strong and sustainable internal capability and a sound and reputable international standing of its programs
• Lifelong Learning: McFam’s learner-centric philosophy seeks to create pathways for every individual to move up in their career in a unique and flexible manner.
• Responsiveness to market needs: McFam is committed to developing its programs and business solutions through a deeper understanding of market needs and ensuring relevance and contextualization to the Asia-Pacific region while bridging the gap between academia and industry.
• Innovation & Creativity: McFam is committed to embracing innovation and creativity by leveraging McFam’s business approach and lifelong learning model
• Research-driven: McFam has unfailing commitment to creating a culture that promotes applied research in all its programs and activities by engaging faculty, learners and staff and leveraging international partnerships for joint research that enrich its curriculum and significantly benefit the Asia Pacific region.

Strategic Goals

The strategic goals set out by McFam for the next 5 years are as follows.

1. To grow and develop a portfolio of innovative and credible programs that respond to post-COVID 19 challenges facing the nations;
2.  To be the catalyst for growth and development of excellence in e-learning and its applications;
3. To encourage growth of scientific research and scholarly pursuits through publications and knowledge dissemination;
4. To drive the process of advancing knowledge and e-learning through community engagement, government collaborations, institutional associations, alliances and industry partnerships;
5. To provide opportunities for lifelong learning and wider access that enhance individuals’ competencies and contribute to organizational performance;
6. To provide a unique university experience that prepares students for success as responsible leaders in the 21^st century;
7. To adopt the latest e-learning technology and support infrastructure that are responsive to learners’ changing needs and are a key enabler McFam’s mission;
8. To emphasize customer orientation in the core activities of the university through reliable need-identification and relationship-building approaches;
9. To help drive strategic growth through enterprise thinking and development and to exploit business opportunities particularly in key segments and markets, and

To establish a leadership position for McFam and deliver sustainable competitive performance in the key areas through international recognition and brand impact.